The Cybersecurity ROI: Why Prevention Saves More Than Recovery

Many business leaders still view cybersecurity as merely another expense. Firewalls. Antivirus. Monitoring. Another bill to pay.

Here’s the truth: prevention is always cheaper than a cure.. One breach can undo years of work in a matter of hours.

• Downtime that stalls your entire business.
• GDPR fines that crush your cash flow.
• Recovery costs that eat into your profit.
• And the hardest hit? Client trust. Once you lose it, it’s almost impossible to get back.

For Irish SMEs, this is a real risk. In fact, 60% of small businesses close within six months after a cyberattack.

The Cost of Doing Nothing

Cyberattacks aren’t a possibility. They’re a guarantee.

The average cost of a breach for small businesses in Europe ranges anywhere from €25,000 to €100,000+, depending on how long it takes to detect. And that’s before you even factor in lost reputation and future sales.

You wouldn’t drive a car without insurance. So why are you running your business without proper cybersecurity protection?

Prevention Pays Off

Here’s the part most businesses miss: cybersecurity is an investment.

• Smart monitoring reduces downtime.
• Backup and recovery plans cut recovery costs.
• Endpoint protection stops breaches before they spread.
  

ROI Is Risk Reduction

Think of it this way: every euro you spend on cybersecurity reduces your risk of financial disaster. This is the return on investment of investing in prevention: you avoid potentially huge costs associated with disruption, data loss, regulatory penalties, and damage to your reputation. Cybersecurity investment pays for itself by ensuring the continued smooth operation of your business and safeguarding what matters most: your data, your people, your clients, and your brand.

Cybersecurity ROI is not just about preventing losses; it measures the value you gain by minimising risks, reducing the number and impact of incidents, and giving your business the resilience it needs not only to survive but grow in a digital-first world.

How VBT Delivers ROI

At VBT IT Solutions, we make cybersecurity cost-effective and straightforward for Irish businesses.

One solution.

One team.

One predictable cost.

We design cybersecurity solutions tailored to your business, demonstrating their value every day not just when an attack occurs.

Call to Action

Don’t wait for a breach to show you the cost of doing nothing.

Contact VBT today to learn how proactive, predictable cybersecurity can protect your business, save money, build trust, and keep your operations moving forward.